Accessibility Statement
Last updated: 31 August 2026
FWSports Shoes is committed to making www.fwsportsshoes.com accessible and usable for as many people as reasonably possible, including people with disabilities.
FWSports Shoes is a trading name of Wellnessmasco LTD, registered in England and Wales under Company Number 15150625.
We are working to improve the accessibility of our website and aim to follow recognised accessibility best practices, including the Web Content Accessibility Guidelines (WCAG) 2.2 Level AA where reasonably achievable. WCAG provides guidance for making websites more accessible to people with visual, auditory, physical, speech, cognitive and other disabilities.
1. Our Accessibility Commitment
We aim to provide an online shopping experience that can be used by customers with a wide range of abilities, devices and assistive technologies.
As we review and improve the website, we aim to consider areas including:
- Keyboard navigation
- Screen-reader compatibility
- Text readability
- Colour contrast
- Clear page headings
- Descriptive links
- Form labels and instructions
- Alternative text for meaningful images
- Accessible buttons and controls
- Visible keyboard focus
- Mobile accessibility
- Accessible checkout and account functions
Accessibility is an ongoing process, and we continue to review areas where improvements can be made.
2. Accessibility Standard
We use the Web Content Accessibility Guidelines (WCAG) 2.2 as an important reference when reviewing the accessibility of our website.
Our goal is to work towards Level AA accessibility where reasonably practicable.
This statement should not be interpreted as a claim that every page or feature of the website currently conforms fully to every WCAG 2.2 Level AA success criterion.
W3C itself notes that conformance claims are the responsibility of the website operator rather than being verified by W3C.
3. Features We Aim to Support
Where reasonably possible, we aim to ensure that customers can:
- Navigate important parts of the website using a keyboard
- Understand the structure of pages through clear headings
- Identify links and buttons clearly
- Zoom or enlarge text using browser controls
- Use common screen readers and assistive technologies
- Complete forms using clearly identified fields
- Understand important error messages
- Access meaningful product information in text form
- Complete shopping and checkout tasks without unnecessary accessibility barriers
4. Images and Product Photography
We aim to provide appropriate alternative text for meaningful images where possible.
Decorative images may not require descriptive alternative text.
For product images, we aim to provide product names and relevant descriptive information in surrounding text so that important purchasing information is not communicated through images alone.
If you need additional information about a product image or feature that is not adequately described, please contact us.
5. Colour and Readability
We aim to use text, backgrounds and interactive elements with sufficient visual distinction to support readability.
We also aim not to rely solely on colour to communicate essential information.
Customers may use browser or device accessibility controls to adjust:
- Text size
- Page zoom
- Contrast
- Display settings
depending on the capabilities of their device or browser.
6. Keyboard Navigation
We aim to make key website functions accessible without requiring a mouse wherever reasonably possible.
This includes important areas such as:
- Navigation menus
- Product links
- Forms
- Shopping basket
- Checkout controls
- Buttons
We continue to review keyboard navigation and visible focus indicators as part of our accessibility improvements.
7. Forms and Checkout
We aim for forms and checkout processes to use:
- Clear field labels
- Understandable instructions
- Meaningful error messages
- Predictable navigation
- Accessible buttons and controls
Some checkout functionality may be provided by Shopify or other third-party services.
Where a third-party service controls part of the user experience, we may not have complete control over every technical accessibility feature, but we aim to select and configure services with accessibility in mind.
8. Third-Party Applications and Content
Our website is built using Shopify and may use third-party applications or services for features such as:
- Payments
- Reviews
- Customer support
- Analytics
- Marketing
- Shipping
- Product recommendations
Some third-party components may not be fully controlled by FWSports Shoes.
Where we identify accessibility barriers caused by third-party technology, we will aim to investigate reasonable solutions, including configuration changes, updates or alternative services where appropriate.
9. Known Limitations
We are continuing to review the website and may identify areas that do not yet meet our accessibility goals.
Possible limitations may include:
- Older images without complete alternative text
- Third-party applications
- Certain interactive elements
- Embedded content
- Older pages or content
- Some mobile or keyboard interactions
We aim to address identified issues based on their impact and technical feasibility.
We do not want to make claims that a feature is accessible where we have not adequately tested it.
10. Accessibility Testing and Improvements
We periodically review the website to identify accessibility issues.
Our review process may include:
- Automated accessibility testing
- Manual page review
- Keyboard-navigation testing
- Mobile-device testing
- Checking text contrast
- Reviewing form labels
- Reviewing image alternative text
- Testing key purchasing journeys
Automated testing alone cannot identify every accessibility issue, so we also aim to consider manual review where appropriate.
11. Alternative Ways to Access Information
If you are unable to access information or complete an action on our website because of an accessibility barrier, please contact us.
We will make reasonable efforts to provide the information or assistance in an alternative accessible format where practicable.
This may include assistance with:
- Product information
- Order information
- Shipping information
- Returns
- Refunds
- Policies
- General customer-service enquiries
12. Reporting an Accessibility Problem
We welcome feedback about accessibility issues.
If you experience difficulty using our website, please contact us and provide as much information as reasonably possible, including:
- The page or feature you were trying to use
- A description of the problem
- The device or browser you were using, if known
- Any assistive technology involved, if you wish to tell us
You are not required to provide disability or medical information in order to report an accessibility issue.
Please contact:
Email: info@fwsportsshoes.com
Telephone: +44 20 3322 5623
We will review reported accessibility issues and aim to address them where reasonably practicable.
13. Continuous Improvement
Accessibility is an ongoing process rather than a one-time exercise.
As our website, products and technology change, we intend to continue reviewing accessibility and making reasonable improvements.
We may update this Accessibility Statement to reflect:
- Changes to our website
- Completed accessibility improvements
- Newly identified accessibility issues
- Changes to relevant accessibility standards
The latest version will be published on this page.
14. Contact Information
For accessibility assistance or feedback, please contact:
FWSports Shoes
A trading name of Wellnessmasco LTD
Email: info@fwsportsshoes.com
Telephone: +44 20 3322 5623
Registered Office:
5 Cameron Terrace, Herbert Road, South Tottenham, London, England, N15 4FG, United Kingdom
Company Registration Number: 15150625